Olivia Rodrigo's GUTS Tour kicks off in just a few weeks, so it's time to get serious about your concert outfit—if you were lucky enough to score tickets, that is. Those of us who haven't secured ours (#me) are counting on you to wear a look that blows every bloodsucker and fame f*cker in your section away.
Wondering what to wear to an Olivia Rodrigo concert? The answer is hidden in the Easter eggs Olivia leaves in her music videos, lyrics, awards show performances, and red carpet looks. Expect a sea of purple sequins, butterfly motifs, and plaid mini skirts when the tour kicks off on February 23.
To help you secure a head-turning look in time for your concert date, I've scoured the internet and dissected the album's lyrics to collect all the GUTS Tour outfit ideas you could possibly need. From Y2K hair accessories and Doc Martens to sequin mini skirts and Adidas Sambas worn by Olivia herself, these concert outfits are sure to stand out from the crowd. While "everything I do is tragic," wearing one of these GUTS Tour outfits certainly isn't (unless proper outfit pics aren't taken!!!!).
Something Purple
Two albums into Olivia Rodrigo's career, one thing is clear: the girl loves purple. Much of the imagery for the GUTS album has featured violet hues, so you can expect to see many Olivia Rodrigo fans wearing purple to her upcoming shows. Whether it's a purple sequin butterfly top or lavender acid wash jeans, your GUTS Tour outfit will fit right in with the ambiance.
Something with Edgy Schoolgirl Vibes
If 'all-american bitch' was your 2023 anthem, try an outfit with edgy schoolgirl vibes à la Olivia. Based on the concert outfits at her Sour shows, you can expect to see plenty of plaid mini skirts, undone neckties, and loafers at the GUTS Tour this spring. Aesthetic-wise, think more along the lines of Nevermore Academy and less Constance Billard School for Girls.
Something Straight Out of Olivia's Wardrobe
Wearing something straight from Olivia's wardrobe is a surefire way to stand out from the crowd. Perhaps it's her go-to Adidas Sambas or a pleated red mini skirt like the one she wore during her viral VMAs performance. Either way, a side-by-side of you and Olivia will make for an epic Instagram swipe.
Something You'd Wear Skateboarding
If you prefer a more casual concert outfit, lean into the punk sound of Olivia's music and the sk8r girl vibes of her personal style. To keep your look from feeling too casual for the best night of your life, contrast your baggy jeans or cargo pants with a lacy lingerie bodysuit or daring cut-out top. A pair of Olivia-approved Vans low-tops will keep your feet happy all night long if you've got floor tickets.
Something From Olivia's Merch Shop
Should a last-minute concert outfit crisis arise, head to Olivia Rodrigo's Amazon storefront. There, you'll find tees, hats, and hoodies that make for easy GUTS Tour outfits (and for less than $50). From trucker hats to butterfly graphic tees, this affordable Olivia Rodrigo merch deserves a spot in your closet, even if you didn't go to the Sour Tour.
Olivia's style and sound are both heavily influenced by the early 2000s, so don't be afraid to go totally Y2K with your GUTS Tour outfit. Whether it's low-rise jeans, colorful statement glasses, or a bow-embellished cami, everyone in your section will be asking "Where did you get those?" These butterfly hair clips inspired by Olivia's 2022 Met Gala look are the perfect finishing touch.
Something Sparkly
When in doubt, wear something sparkly. While "pretty isn't pretty enough," a sequin dress or top will certainly make you feel like a million bucks on concert night (and it'll make for an easy-to-repurpose party outfit). Or, take a note from Swifties and jazz up a night-out look you already own with this Conair hair jeweler and sparkly fishnet tights.
Sarah Maberry
Commerce Writer
Sarah Maberry is a Firstfinds Commerce Writer at Hearst Magazines, covering trending products in fashion, beauty, lifestyle and beyond. She’s obsessed with being the first to wear, try, watch and buy what’s going viral.